Most of us are somewhat aware of the damaging effect of fast fashion on the environment. But what about its effect on our own lives and happiness? Mental health and fast fashion is a mostly untouched topic, but this Mental Health Awareness Week it’s time to consider the harmful nature of the fashion industry on our minds and happiness.

Can a Fashion Week even be sustainable? Georgia investigates the harmful environmental impact that the annual fashion weeks across the globe can have, from the physical event itself, to the mindsets that the events encourage; suggesting that fashion is ‘seasonal’ and therefore encouraging more and more consumption. However, cities like Helsinki are pioneering sustainable fashion weeks, inspiring other cities to follow suit.